Outside resources can increase the scope and flexibility of internal training departments. They can provide knowledge of a particular subject matter (e.g.,Leadership and Management Development) or additional horsepower during a "crunch" period. However, using outside content development resources is not without its share of problems. Here are the five most common ways training departments fail in working with outside content development resources. I sincerely hope that none of you make these mistakes, but if you do, be assured that you stand in good company.
- Technology is the answer. Go with the most advanced media. Forget workshops and seminars. Throw out the DVDs. Focus your attention on Web 2.0, immersive instructional experiences, and mobile learning. Spend more time playing in Second Life.
- Cheaper is better. No one can measure the effectiveness of training. You may as well go with the lowest bid. It doesn’t matter, you’ll be managing the project anyway.
- If your content development vendor can’t manage their people, do it for them. Get as involved in the day-to-day activities of your vendor’s organization as possible. If you are not totally comfortable with something, feel free to direct their people on how to do it right! You’re the customer and it’s your money.
- Don’t worry about letting up in the home stretch. You’re nearing the end of the project. The deliverables have been tested and received rave reviews. Just a few minor edits and the final polished product will be ready to go. You have directed your internal resources to new “higher priority” projects. What could possible go wrong? Go ahead! Put your feet up and relax.
- Be sure to take all the credit. After all, the project was your idea. Content development vendors are simply outsiders that are paid to perform a specific service. Never get too close with outside resources. They may charge you a higher price on the next project. And who knows, if you create a sense of partnership, they may even send you a holiday card with a picture of their family. Bah! Humbug!
Making any of these five mistakes may not by itself destroy your project. String two or three of them together and you’re sure to have a certified flop.
So what do “you” think?
I would enjoy hearing from you. Please contact me using the “Contact Us” tab on my website http://www.fttraining.com/
