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SweetRush Solidifies Leadership in Cultural and Organizational Transformation with Addition of Industry Leader

San Francisco - August 10, 2017Ashley Munday has joined SweetRush to consolidate its offerings related to culture transformation, change management, and organizational development for clients. A renowned leader in the field, Ashley brings 12 years’ experience, including nearly six years at the Barrett Values Centre as Leader of Collaborative Strategies, working with corporations and communities to transform culture using the power of values.

Ashley joins SweetRush as Director of Cultural and Organizational Transformation. The new position reinforces SweetRush’s focus on performance improvement and learning while emphasizing values-based culture, along with the appropriate application of change management, as a key to success in organizations. Ashley’s contributions will include working directly with clients on aligning culture with strategy, leadership development, employee engagement and performance, and other change-related programs. She also brings a network of talented practitioners to fulfill increasing needs for both project-based work and temporary talent to augment internal staff at SweetRush’s clients’ organizations.

“Who in business today is not concerned with developing strong leaders, managing change, and developing a high-performing values-based culture? This work has been the driving passion of my career,” Ashley says. “It is a joy to now be part of SweetRush, a vibrant and caring organization that is positioned to impact employee performance and engagement in ways I haven’t seen from other firms. I’m blown away by the talent and the client relationships here. I’m energized to contribute my craft and believe this holistic approach—from top team alignment, to culture development, to eLearning, to communications deliverables—will be a game changer for our clients.”

“We’re seeing a growing demand for communications and change management from our client partners and a clear opportunity to provide a new level of value by linking forward-thinking culture and change strategy with equally forward-thinking communications and learning solutions,” says Andrei Hedstrom, SweetRush’s CEO. “We are excited about this offering and believe that our key differentiators will be Ashley’s experience transforming cultures using progressive practices, combined with SweetRush’s proven ability to design and develop highly engaging training. Ashley is a real unicorn—she’s passionate about strategy and the big picture and loves rolling up her sleeves, too. We’re thrilled to welcome her to the team.”

Ashley has facilitated culture and leadership development at small and large organizations, including a Fortune 500 consumer goods company, a health and wellness company, a leading art and design university, a global financial conglomerate, government agencies, and a supply chain management company. Her work has been featured in numerous publications, including ForbesFast Company, and South Africa’s The Star. She was interviewed by Deepak Chopra on his radio show after she served as a values advisor for the Icelandic national values assessment. A featured speaker at TEDx Hayward, Ashley’s presentation, titled “Applied Peace Innovation,” was sponsored by Stanford Medicine’s Center for Compassion and Altruism Research and Education. 

Ashley lives and works in Asheville, North Carolina, and adores hiking through tree-covered mountains with her husband and son. Learn more about Ashley and connect with her on LinkedIn.

About SweetRush

SweetRush’s focus on team culture and mastery of performance improvement is reflected in loyal clients, a near-zero turnover of teammates, a 16-year track record of success, and a remarkable portfolio. Our work with clients has earned us gold awards from our peers and high ranking on the top training industry lists.

We are over 100 people strong and have been in business since 2001. Every day, we give thanks for the trust of our world-class clients. Our services include analysis and curriculum mapping, the creation of blended training products (including live and virtual classroom training and the gamut of custom-developed eLearning modalities), change management and culture strategy, and supplying top talent to augment our clients’ L&D teams.

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