How to Build a World-Class Partner Certification Program

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November 17, 2011 at 2:00 PM (ET)

We all know that great certification programs can significantly boost the performance and loyalty of our reseller channels. But do you know exactly what it takes to make your own certification program world-class?

Join us for this TrainingIndustry.com webinar, sponsored by Expertus, as Russ Greene, EMC’s Sr. Director of Channel Business Development & Productivity, and Ed Bauer from Expertus explore best practices that deliver a high-impact certification program with optimized reseller engagement.

During this thought-provoking, interactive webinar, we’ll discuss:

• What a great certification program looks like and what it takes to get there
• What EMC learned when it made a decisive shift to elevate their certification program
• What new technologies are available and how they’ve made certification easier for vendors and resellers
• Why new findings show a strong correlation between certification and reseller loyalty and performance
• How new tips, technologies and incentive programs can upgrade your certification process

Russ will also walk you through EMC's certification methodology, which has increased the results and allegiance of their reseller network. And Ed will detail the key new technology advances that have made managing certification programs easier – and virtually painless for both resellers and vendors alike.

Register today for this free, one-hour webinar.

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